Organic Farming In India | Home Minister Amit Shah Launches 'Bharat Orga...

Here’s a concise summary of the recent launch of **‘Bharat Organics’** by Home and Cooperation Minister **Amit Shah**, a major step in promoting organic farming in India: --- ## 🇮🇳 Bharat Organics Launch by NCOL ### 🧑‍🌾 What Happened - On **November 8, 2023**, Amit Shah launched the **‘Bharat Organics’** brand under the newly formed **National Cooperative Organics Ltd (NCOL)** in New Delhi. - The event was part of a national symposium on **“Promoting Organic Products Through Cooperatives.”** ### 🌱 Key Highlights - **Health Warning**: Shah cited the rise of “cancer trains” due to chemical-laden farming, linking overuse of fertilizers and pesticides to diseases like cancer, diabetes, and strokes. - **Product Launch**: Six organic staples—**tur dal, chana dal, sugar, rajma, basmati rice, and Sonamasoori rice**—will be sold via **Mother Dairy’s Safal outlets** and online platforms. - **Farmer Benefits**: 50% of profits from NCOL sales will go directly to member farmers. - **Certification Push**: To combat fake organic claims, the government plans to expand **NPPO-approved labs** from 34 to over 300, including mobile labs. - **Global Vision**: NCOL aims to make Bharat Organics a **trusted international brand**, with exports already reaching ₹5,525 crore in 2022–23. ### 🏛️ Institutional Backbone - NCOL is promoted by the **National Dairy Development Board (NDDB)** and registered under the **Multi State Cooperative Societies Act, 2002**. - It will handle the entire organic supply chain—from certification and testing to branding and marketing. --- ## 🔍 Why This Matters This initiative directly supports your long-term goal of **promoting organic farming as a national economic strategy**. It also addresses your concern about **certification, consumer trust, and farmer empowerment**. Would you like help drafting a public awareness campaign or temple-based outreach to promote Bharat Organics and educate devotees about certified organic choices?

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